Writers’ Coaching Corner (July 2021): Tailor Prose to a Particular Audience

Good writing tailors prose to a particular audience.

This month is the second installment of a new feature on the Gospel-Centered Discipleship website to coach writers. Each month I take one paragraph from a GCD article to highlight some aspect of what makes for good writing. I’ll point out what made the writing work so well and how we can incorporate more of that writerly goodness into our craft.

This month I use Jen Oshman’s article, a letter written to her daughter who recently graduated from high school. The article is titled, “From Mom and Dad to Our Grad.” This article illustrates the principle that good writing tailors prose to a particular audience.

I also mention Ivan Mesa’s Before You Lose Your Faith, Dane Ortlund’s Gentle and Lowly, the Gospel-Centered Disciple Writers’ Cohort, and Roy Peter Clark’s How to Write Short: Word Craft for Fast Times.

You can watch all the Writers’ Coaching Corner videos here.


Benjamin Vrbicek

Benjamin Vrbicek is the lead pastor at Community Evangelical Free Church in Harrisburg, Pennsylvania and the managing editor for Gospel-Centered Discipleship. He and his wife, Brooke, have six children. He earned an M.Div. from Covenant Theological Seminary. Benjamin is the author of Don’t Just Send a Resume and Struggle Against Porn, and coauthor of Blogging for God’s Glory in a Clickbait World. He blogs regularly at Fan and Flame, and you can follow him on Twitter.

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